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The Burton Experience

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Mar 02, 2026
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Some value form more than function – others dress purely out of utility. Different brands adhere to different customers. Burton was never meant to be appreciated as a fashion company but their ability to produce high quality, functional garments has drawn admiration from more than just snowboarders.

“In the mid-1970s Jake Burton Carpenter quit his New York City suit-and-tie job to follow a gut feeling that sliding on snow could become a sport. He moved to Londonderry, Vermont, and began building boards by hand. In 1977 Jake made Burton Snowboards an official company. After almost four years in Londonderry he moved to a farm in nearby Manchester, where his operations slowly grew. The next year he met his future wife, Donna, who quickly became an integral part of building Burton.” (Burton website)

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